Staff Spotlight: Jared Bakewell
If you’ve ever crossed the finish line at a Pink Gorilla Events race and admired your medal, rocked your race shirt, or relived race day through one of our recap videos, you’ve experienced Jared Bakewell’s work.
When Routine Takes a Back Seat
Spring can feel like a season of motion. End-of-school schedules, family activities, warmer weather, social events, and the growing buzz leading into summer can all impact your usual routine. For many runners and active Nebraskans, May brings schedule shifts that make consistency harder to maintain.
Staff Spotlight: Ben Cohoon
Get to know the mastermind behind the Market to Market Relay. Ben Cohoon is the visionary who launched the very first Pink Gorilla Events races and helped turn a big idea into the event company we know today.
Staff Spotlight: Jason Bakewell
Get to know the Early Bird 10 Mile Run Race Director — and leader of Integration at Pink Gorilla Events. Jason is the glue that holds the team together and the steady hands that steer the ship!
Asset Strategies is proud to sponsor the local running community and Pink Gorilla Events.
You lace up your shoes, step outside, and start running.
Staff Spotlight: Linda Brown
Get to know our BRIN Series Race Director & Sponsorship Director —the behind-the-scenes force who loves everything about bringing the Pink Gorilla race day magic to life!
Making Movement a Habit
Starting something new is exciting, but sticking with it is often the harder part. By February, many people begin to feel the weight of busy schedules, cold weather, and fading motivation. The good news is that building a habit doesn’t require perfection, just small, consistent choices that fit your day.
People’s City Mission: Starry Nights Christmas Tree Festival
Every year for now 15 years, People’s City Mission has hosted the Starry Nights Christmas Tree Festival. This year, the festival is November 26, 28-30, 2025, hosted at Gateway Mall.
Your health journey starts here: BCBSNE is insurance that moves with you
You prioritize your health with every mile you run—but what other resources are you using to support your overall wellness? If you’re a Blue Cross and Blue Shield of Nebraska (BCBSNE) member, a variety of programs are available to support your well-being. As you navigate living your healthiest life, BCBSNE is there every step of the way.
People’s City Mission: Run For The Homeless
The People’s City Mission is the only homeless shelter in the city of Lincoln. On average we house about 350 men, women, and children who are impoverished and in transient. These are real lives, real kids, real men, and real women who live with us. It’s staffed twenty-four hours a day and open 365 days a year. In other words, we never shut down. It takes the community coming together to keep us running at the level we do. We couldn’t reach the amount of people we do without your help.









