Starting something new is exciting, but sticking with it is often the harder part. By February, many people begin to feel the weight of busy schedules, cold weather, and fading motivation. The good news is that building a habit doesn’t require perfection, just small, consistent choices that fit your day.

As a proud sponsor of the BRIN Series, Blue Cross and Blue Shield of Nebraska (BCBSNE) is committed to supporting individuals at every stage of their wellness journey. If you’re looking to make movement a habit this season, here are a few practical ways to get started and keep going.

  • Start small and build gradually. One of the most common reasons habits don’t stick is trying to do too much at once. Starting with one small, realistic change and building from there can help healthy behaviors last over time. A short walk, an easy run, or a few minutes of stretching is often enough to get the habit started.
  • Find movement you actually enjoy. Habits are easier to maintain when they feel approachable and enjoyable. Whether it’s running, biking, strength training, or something entirely different, finding an activity you look forward to increases the chances you’ll keep coming back. The CDC  notes that any movement counts, and consistency matters more than intensity.
  • Take advantage of local spots. Getting outside can make movement feel refreshing, even in colder months. Nebraska offers hundreds of miles of trails across state parks and recreation areas, making it easy to find a route that fits your comfort level. Add variety to your routine and explore local trails through the Nebraska Game and Parks website.
  • Stay connected to your “why.” Most runners have a reason they started moving in the first place, whether it’s stress relief, community building, or feeling strong. Revisiting that “why” can help keep movement meaningful when motivation dips and routines feel harder to maintain.
  • Expect setbacks and keep going. No routine is perfect! Missed days, low-energy weeks, or schedule shifts happen, especially during cold and flu season. Getting sidelined by illness can be frustrating, but it doesn’t have to derail your momentum. BCBSNE continues to expand virtual care options, making it easier for members to connect with providers quickly and conveniently when they’re not feeling their best. That support can help you get back to your routine sooner and with confidence.

Building movement into your routine is about finding what works for you and staying flexible along the way. Whether you’re training for an upcoming race or simply working to move more consistently, small steps can add up to lasting change.