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Why Local Business Listings Matter

As a small business, Hurrdat understands the struggle of reaching new customers online. There are more online marketing options available than ever, but finding the one that works best for your small business can take up a lot of time and resources you might not have.

That’s exactly why we created our Local Search Fuel solution. Through this solution, we help small businesses create local business listings to get in front of more online customers.

Local business listings are vital to marketing your small business online. By creating local listings with online business directories like Google My Business, Yelp, FourSquare, and more, you make it easier for local customers who are searching online for products or services to find your business. In fact, most customers in this day and age start their research for new products or services online, which means your business should be listed where they’re looking.

With each local business listing you set up, you’re building an online profile for your business that shares important information customers would need, such as your business name, phone number, address, website URL, hours of operation, and more. Not only does this help you connect with customers who may be looking to get in touch with you, but having these profiles also means you can show search engines that you’re a legitimate business.

When search engines like Google see that you have business listings—and that those listings are accurate and consistent—they’re more likely to show you as a top result when customers look for products or services online. For example, if you’re an electrician, and you have listings set up on online business directories, you’re more likely to show up when someone types “electrician near me” into Google. This visibility is huge for staying ahead of your local competition.

Above all, local business listings are easy to set up, manage, and optimize. Even if you don’t have a digital marketing plan for your small business, simply creating these online profiles with major directories can give you the leg up you need when it comes to reaching customers.

Need help setting up and optimizing your local business listings online? Local Search Fuel is the affordable solution you’ve been looking for. Visit localsearchfuel.com to get started!